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Nature's Fortune: How Business and Society Thrive by Investing in Nature

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Wednesday, April 03, 2013
6:00 pm - 7:30 pm
Mark Tercek

Mark Tercek, president and CEO of The Nature Conservancy and member of the Nicholas Institute for Environmental Policy Solutions Board of Advisors, will visit campus April 3 to discuss his new book "Nature's Fortune: How Business and Society Thrive by Investing in Nature."In this book, Tercek argues that conservation is not only the right thing to do, it is also the smart thing to do. Thinking of nature as infrastructure,or "green infrastructure," reveals other compelling reasons to protect our planet's natural systems. Nature is the fundamental underpinning to our well-being. It gives us clean air to breathe, fresh water to drink, and plentiful food and fish to eat. It offers protection from storms and floods, and the stable climate that people, plants, and animals need to thrive. During the talk, Tercek will demonstrate how investments in nature can produce big returns for businesses, governments, and society.Copies of the book will be available for purchase at the event.

Type: LECTURE/TALK
Contact: Erin McKenzie