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LIVE: AI in Online Markets: Better User Experience or Behavioral Manipulation?

Professor Ali Mahkdoumi of Duke University's Fuqua School of Business
Wednesday, January 03, 2024
12:30 pm - 1:00 pm
Professor Ali Malhdoumi
Fuqua LinkedIn Live

With advances in machine learning, the capabilities of AI algorithms are expanding. While the common consensus is that new AI tools will benefit people by providing better information and enabling more personalized services, Professor Ali Makhdoumi will discuss how the extensive data collected by online platforms may also enable behavioral manipulation, whereby the platforms modify user behavior in a way that benefits them but not necessarily the user.

Contact: Ashley Cimino