Skip to main content
Browse by:
GROUP

Until further notice, in-person public events have been canceled. This includes recruitment events, tours, student programs, reunions, performances, conferences and social events.
Event listings include how to access online content. Contact event sponsor with questions.
Please note that all visitors to campus must comply with Duke’s community safety measures, which include wearing a mask,
check https://returnto.duke.edu/campus-visitors/ before coming to campus, and follow direction provided by campus personnel.

Exactly the Same, But Different: Using Our Scientific Interests to Design Science Communication Strategies

February 20, SciComm Lunch and Learn - Exactly the Same, but Different with Dr. Efra Rivera-Serrano. 12:00pm in Rubenstein 153
Icon calendar
Thursday, February 20, 2020
Icon time
12:00 pm - 1:00 pm
Icon speaker
Dr. Efra Rivera-Serrano
Icon series
SciComm Lunch & Learn

Using Our Scientific Interests to Design Science Communication Strategies: Most scientists lack training outside their respective fields of study - including principles of communication - which often hinders the confidence and skills required to effectively share their ideas to broader audiences. How can we, as scientists, re-wire our preconceptions about social sciences? How can we predict effective rhetorical communication strategies by exploiting our intrinsic passion for a particular scientific topic?

Dr. Efra Rivera-Serrano will be sharing how we can design unique communication strategies if we look at SciComm through the lens of our individual field of study. Efra is a Research Associate in the Department of Microbiology and Immunology at the University of North Carolina at Chapel Hill and the founder of #UniqueScientists, an online platform designed to celebrate and promote diversity, inclusion, and equity in STEM.

Contact: Sarah Cromer